Client background: A Multinational life insurance company

Drubot using Artificial Intelligence & Markup Language

Business Challenge

  • Need an AI solution which will interact with website visitors and provide them answers

  • Automate customer interaction to reduce costs

  • Provide credit information to the website visitors

Business Solution

  • Acuma built botplatform using Drupal

  • Whenever a website visitor ask questions, the botplatform pulls in only the relevant information, and it’s all contextualized to fit their specific question

  • Information like ScoreSense, Credit Monitoring, ScoreTracker, ScoreCast, Credit Reports etc. are provided to the visitor

Business Benefits

  • Reduced average response time by a 1 minute

  • Improved customer experience

  • Reduced customer support costs


  • Drupal 7 | PHP