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Business Problem BP was using several disparate ERP systems across 7 European countries, which was proving extremely inefficient. Because data was stored in disparate operational systems, key business decision makers were not able to access information from a central source, or take from this data any intellectual knowledge about customers and consumption patterns. There was no common platform from which to identify key trends in the consumption of fuel.
Acuma Solution
Acuma has implemented a pan-European consolidated data warehouse for one of BP's marketing operations to radically improve the management of critical business information. The data warehousing solution implemented by Acuma has enabled the BP marketing business to generate and maintain a consistent set of Key Performance Indicators (KPI's) to drive better business decisions through accurate and timely customer intelligence reporting.
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